How to use LinkedIn to its full potential

Written by Published in Meetup reports-posts, Uncategorised


The COVID-19 crisis has imposed a forced acceleration of the digital transformation of companies and continues to do so. Salespeople are increasingly forced to reduce their customer visits, and cold- calling is often very discouraging for many of them. Reaching out to a person you have targeted via LinkedIn, who is indirectly part of your existing network, proves to be much more effective, and have high conversions as well. But how do you use this tool, which is abstruse for many?

On the other hand, “networking” is more important than ever to evolve in one’s career and meet one’s, future employer. LinkedIn, if used properly, is the ideal medium to use to find your next job outside of your company. In this Webinar, Carole Miramont shows you how to use Linkedin to its full potential to find new customers or a new job.

About Carole Miramont:
Carole Miramont is a freelance marketing and communication consultant based between Colmar and Basel. 20 years of experience in different industries, technology (digital photography) and healthcare, in various countries from Ireland, Germany to Japan, with a particular focus on the
world of startups and inbound marketing have strengthened her skills in this field. She spent 2 years as a digital consultant at Accenture for Novartis in Dublin and was Marketing and Communication Director Europe/EMEA at Pentax. She launched 2 startups of her own with
associates as well.
Passionate about strategy, innovation, and digital transformation, she now assists all types of companies in different industries, especially SMBs in the healthcare sector, to operate their digital transition. Whether their site is poorly referenced, doesn’t turn into sales, or they feel they are not following the most appropriate strategy to grow, she is happy to help give them guidance.