Founder of KBMarketing, an independent consultancy helping start-ups and established companies with their business strategy, marketing, digital strategy, branding and business development.

Specialised in competitive analysis, user experience, value proposition design, go-to-market and business model analysis as well as the definition of the product-market-fit.

KBMarketing proposes a pragmatic and modular approach based on client needs to provide rapid and concrete results combining the ability to listen, an analytical mind, a client perspective and the capacity to quickly develop creative, yet pragmatic solutions delivering real customer benefits.

Clients include CERN (participation with the team as MassChallenge finalist), the Geneva University Hospital (HUG) in collaboration with Fongit as well as various start-ups in the field of Digital, MedTech, Finance and Neuroscience.

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